Address: 40 Frith St, London, W1D 5LN, United Kingdom
Phone: +442077349635
Rating: 3.8
based on 345 reviews.
Food Quality
Pros:
"The sushi is good quality and excellent value."
"All you can eat sushi/sashimi, etc, amazing!"
"The food quality is absolutely amazing, and the variety they offer, including hot dishes, is simply outstanding."
"Everything was made fresh to order, my family particularly enjoyed the salmon and tuna sashimi."
"The ingredients were surprisingly fresh, especially the Salmon sashimi which was delicious."
"All dishes were fresh and well prepared."
"The food is very fresh, healthy, very tasty and reasonably priced."
Cons:
"The food was bland and unseasoned."
"When the food came it didn’t taste of much."
"The fried stuff (tempura) is heavy in batter, the fried tofu was as hard as a rock!!"
"The warm dishes are below average, tastes very diluted."
"Quality of the food has dropped with very limited choices."
"Food wasn’t even that great not worth the entry price."
"The sushi rolls are premade and cut to order so the seaweed loses the crispness."
Service
Pros:
"You can see the sushi being made by the chefs and the service is super quick."
"Very friendly staff, efficient service and great tasting food."
"Service is quick and polite."
"The staff is super friendly and quick with the orders."
"The customer service was great, and food arrived promptly."
"Staff were fast and accommodating."
"Service is pretty quick which is nice."
Cons:
"The male waiter is not enthusiastic. Give me a cold welcome."
"The guy at the door was rude and not very helpful/welcoming."
"However, the service is a little bit unfriendly and they don't follow the coronavirus restrictions, they put another couple in the same table."
"The only thing that I noticed is that not all the staffs are welcoming, some are not friendly."
"Staff were rude. When I went downstairs, the atmosphere and environment were utterly wired, and it was very smelly as well."
"Staff are very rude is like they don’t care about customers."
"The staff were very rude, made us feel really uncomfortable."
Value for Money
Pros:
"Well priced, decent quality and plenty of selection. Less than £20 for all you can eat!"
"Really value for money all you can eat sushi. You can choose between several dishes for 20£ each."
"Their 'All you can eat' option is brilliant value and although you can only order the hot menu once, the cold menu can be altered each time around."
"All you can eat menu with a very competitive price."
"For more or less £20 per person, it’s extremely good value for money."
"It is an amazing deal, especially the less people you are because if you are 2 or 4 it doesn't matter you still get to order 6 times."
"For £25 per person it is definitely worth it."
Cons:
"Pretty expensive for not such good quality of sushi as well."
"Very disappointing for an all you can sushi place."
"The only downside is that there weren't a lot of choices in the all you can eat menu 😂"
"However the price has been getting higher and higher, before lockdown, it was £20 without a service charge if I remember right, now it’s near £25 plus service charge."
"Total cost for 2 to dine and 1 can of coke was £45.00+- complete rip off."
"So after £26-odd not only was I still hungry, I was more upset with wasting that amount of money on little food and had to grab something else afterwards when it was intended to be a small treat for myself."
"Prices at around £20-21 with 10% service charge. Also an 1.5 hour time limit. Staff are annoyed all time and unfriendly."
Atmosphere & Seating
Pros:
"Great place with a great atmosphere."
"Nice place to enjoy fresh fish and talk to friends, staff are nice too."
"The atmosphere & ambience downstairs is subtle, simple."
"The restaurant has a modern and stylish interior, with a large open kitchen where you can watch the chefs preparing the sushi."
"Honestly a hidden gem in London!"
"The atmosphere was great, especially if you're eating downstairs."
"It was a cozy restaurant with unique sitting which we enjoyed."
Cons:
"YES, YOU ARE SHARING TABLE EVEN UNDER COVID."
"Seating was strange as the tables are sunken into the floor making it hard for people with disabilities to dine."
"A very small sushi restaurant and most seats located in basement, good atmosphere with low music playing in the background. However, NO social distance at all."
"The seating is a little awkward. You have two groups sitting on the same table with no barrier between."
"The seating space is very tight and not very comfortable to the back. You rarely have space to put your coat/jacket."
"The downstairs area is not very pleasant nor comfortable, and it is cramped."
"Inside you have to share the table with other people because it’s packed during the weekend."
Payment & Policies
Pros:
"They used to accept only cash, but now they’re also accepting card."
"Also, they only used to accept cash earlier but now they do accept CARD PAYMENTS."
"We liked that they serve hot green tea from an original Japanese teapot!"
"You can order as much as you want (unlimited sushi buffet) for £20 only! That's cheap considering its London."
"The food at this place is absolutely good."
"Food was great and really good value, atmosphere was amazing and the tables downstairs are really cool."
"The food is very fresh, healthy, very tasty and reasonably priced."
Cons:
"Complicated menu with rules as to what you can and can’t do."
"Some items can only be ordered once."
"You can’t pay card and they don’t even say why."
"They don't accept card payments in 2023, bit suspicious in my opinion."
"It’s CASH only!"
"The only thing you need to beware of is that they include the tips into the bills, and there is a penalty for not finishing your food."
"They will add £5 penalties per person if you leave anything in your plates but they never notice you!!!"