Address: 1 Kingly Ct, Carnaby, London, W1B 5PW, United Kingdom
Phone: +442088748885
Rating: 4.6
based on 245 reviews.
Taste and Flavor
Pros:
"Ridiculously expensive while being ridiculously delicious."
"The cake itself had the softest and yummiest sponge and looked fantastic and so unique."
"Had Nutella Cupcake which was delicious the cupcake is very soft and delicious and the frosting was light and not heavy which is really good."
"Love the cupcakes here seriously delicious no other cupcakes brands have anything on this one! They are not heavy and overly sweet but the frosty is velvety and the cake is moist and light just amazing!"
"The Choc Caramel Cornflake cupcake was just incredible!!!!"
"The ginger and white chocolate cookie and triple chocolate cookies were gorgeous! 10/10 for them and will be back for more!"
"Their cupcakes r so cute, moist and flavorful."
Cons:
"All way too sweet, I have an extremely sweet tooth, the malteaser cupcake was insipid."
"They were the sweetest, the most inedible cupcakes I've ever eaten."
"The birthday cake cupcake was colourful and looked amazing but was disappointing as it was tasteless, the icing and the topping was bland."
"The cupcakes was too sweet."
"But unfortunately, the sugar content on these desserts are sooooo high! it was too sweet! we can barely finish d little cupcake."
"The cupcakes looked beautiful but every single one of them was sickly sweet."
"The only minus for me was the fact that the frosting is a bit too sweet."
Service and Staff
Pros:
"The staff were very friendly helpful."
"Staff were lovely and helpful."
"Staff are super friendly and very helpful."
"Service is always incredibly friendly, the people that work there are simply delightful."
"Staff always friendly."
"The staff was super welcoming and helpful."
"The staff were friendly, extremely nice and welcoming."
Cons:
"Don't bother ordering online as they will just fill the box with whatever rubbish that doesn't sell that day."
"They seemed to be more interested in gossiping with each other rather than answering any of my enquiries."
"While their cupcakes taste great they are very inflexible about the online orders for no economical reason."
"Disappointed with the two Girls who served me today. Exceptionally miserable and depressing attitudes."
"Not friendly staff. The black guy behind counter was standing with a poker face staring at us with no welcome."
"However, the store let me down a bit with its rather depressing ambiance (very dim light, small space, unfriendly-looking staff, etc)"
"Unfortunately the staff aren't up to standard."
Price and Value
Pros:
"I'm happy to pay a little bit more to guarantee myself really tasty treats."
"Prices are high but match the quality and location, so it’s not a problem."
"Priced fairly for its quality, I would recommend this to everyone."
"If you knew what you were getting, you would happily pay that."
"I found the prices really reasonable when you consider the location and amount of effort they put in to decoration."
"Ultimately you get that you pay for, very high quality!"
"You may think that paying 4 quid for a cupcake is a tad too much, and it is - but let me tell you, these cupcakes are worth every penny."
Cons:
"I liked their cookies last time I came but really not worth the money unfortunately."
"Expect to pay London prices as it was pretty steep."
"Pricing - £4.50 per cookie."
"Also the price was pretty steep for one cookie."
"The size of the cupcakes were disappointingly small for the price we paid."
"But 3.40 for a normal sized and 1.80 for a mini version is a bit excessive."
"The cupcakes look very pretty but are overly sweet and overly expensive (even for London)."
Variety and Selection
Pros:
"A huge selection of baked goods to choose from."
"Order one of everything! An ever hanging variety of delicious cupcakes and sweet treats."
"They offered a variety of cupcakes and cookies, with three vegan options available (that is really good)."
"You can find about 6 varieties of different cupcakes (usually including vegan and gluten free options)."
"The displays were lovely and inviting, and there was a vast range (including gluten free and vegan!) on offer."
"They have a good selection of vegan and GF options to keep everyone happy, and they change your the selection daily."
"My favourite baked-goods shop in London: they're adventurous with flavours, while also having all of the favourites as well (e.g. Nutella, Biscoff, Oreo etc)."