"Do not be put off by the queue, the customer service was pretty quick!"
"Great food, always hot and fresh. Friendly staff, just expect a wait."
"Efficient system which gets through the orders quickly."
"The service was friendly and efficient, making it a truly enjoyable dining experience."
"Friendly service and clean environment."
"The others queuing are always friendly."
"Excellent food, with great service and friendly staff."
Cons:
"Service without a smile I can forgive when they're really busy but portion size was shocking."
"The service was something totally different. A young Asian girl was serving, and to say she's was abrupt and rude is an understatement."
"Very rude service, poor quality dry chewy fish, not filleted properly and full of bones."
"The server's poor customer service skills and general attitude reduced what would have been a delighted 5 star review to a 2 star."
"Rushed service is not unusual for a busy fish and chip shop in a tourist area but it's bad customer service."
"Service was without a smile."
"The man that served us was totally rude and made us feel very unwelcome."
Food Quality
Pros:
"Absolutely beautiful fish and chips. Cooked to perfection in beef dripping."
"These chips tasted like they were made from real potatoes."
"The haddock is SOOO fresh, firm and tasty, the batter light and crunchy with both fish and chips cooked perfectly."
"Large pieces of fish and cooked to perfection, chips are just the same."
"Phenomenal fish and chips. Amazingly fresh. Take them straight to the beach just 2 mins away and enjoy them with a view of the sea."
"The cod was lovely and fresh and the batter was light and crisp."
"The fish was incredibly fresh and cooked to perfection, while the chips were delicious."
Cons:
"Been coming here for years, very clearly dining out on its reputation now."
"The fish was small and like an oversized fish finger."
"The fish was mostly batter, dry and overcooked and the chips were really soggy and greasy."
"The fish was full of bones."
"The fish was hot, fresh and tasty, but oily batter and with bones."
"Last year we were quite disappointed soggy fish and uncooked batter meant you could hardly grab a piece to put in your mouth and we threw most of it away."
"Chips were super-disappointing in comparison."
Location
Pros:
"If you have never been to Aldeburgh for a visit my advice is to make the journey and enjoy all that Aldeburgh can offer."
"In nice weather, you can find a place on the beach or on a bench and enjoy a sea view only 2 minutes away!"
"Sitting on the sea wall, eating such fresh cod & chips, watching the sunset, Bliss!"
"The beach is just a few metres away... so watched the sea with a bag of chips."
"Really good local fish and chips - you can tell by the (sometimes, very) long queues on a Friday evening."
"Best Fish n Chips we have ever had without doubt and we will continue going back."
"Chips worthy of a pilgrimage from out of town."
Cons:
"Until they change, I won't bother getting chips from here again, and sad to say, the gulls got a large portion of my chips."
"Queues along the street (maybe due to Covid measures and a busy week for tourism) were long but well organised."
"Queues some nights can be horrendous (i.e 1 hour+)"
"This chippy doesn’t meet its hype and you’re queuing for a long time for good but not mind blowing food."
"Don't get caught up with the long queue outside thinking this is the best fish and chip shop in town, Trust me it's not."
"There is no wheelchair access, so he had to wait outside."
"If I hadn't of gone to Rick Steins fish and chip shop a couple of weeks ago I would have said this Aldeburgh store was the best I've ever gone too."