Address: BMW Motorrad, 63-64 Park Ln, London W1K 7TT, United Kingdom
Phone: +443707005212
Rating: 4.4
based on 120 reviews.
Customer Service
Pros:
"Duncan Bell was FABULOUS explaining everything step by step."
"Louis and the motorrad team instantly made me feel welcome with great personability, extremely knowledgeable about the bikes and great ambassadors for the brand."
"Duncan Bell is quite simply the most professional customer care/sales representative I have ever experienced in 45 years of car and bike ownership."
"I cannot recommend Duncan & all the staff at BMW Park Lane highly enough as it provides brilliant customer service in an exceptionally friendly atmosphere."
"Outstanding customer service at BMW Motorrad Park Lane. Highly recommended."
"Phil the sales person was excellent, very professional, knowledgeable and helpful throughout the whole process putting the customer first, highly recommended."
"Great customer service, every time I’ve visited the showroom everybody was very helpful and welcoming."
Cons:
"Very disappointed, I had arranged a test ride on an S1000R for lunch time today. I was unable to even get into the shop."
"Its mighty inconvenient as they are my nearest dealer but I am yet again inclined to take my business elsewhere due to Park Lane Motorrad apathy."
"That's not quite the customer service I expected to get at a flagship BMW Motorrad store in London! What a disappointment."
"Bad customer service, useless staff."
"Very unprofessional, took too long to get back to me."
"Customer service is appalling at this place."
"Horrific customer experience at the service centre."
Sales Experience
Pros:
"I would highly recommend the service from BMW Motorrad Park Lane, if my experience of service from Giuseppe is anything to go by you will enjoy the experience of parting with your money."
"Hussein was very knowledgeable and was able to answer all my partners random questions."
"I have now got a bike that suits the needs I required."
"Visited this dealership purely to, enquire, about purchasing a Bike from them. The staff were very friend, and helpful."
"this branch has a professional seller, his is name is Giuseppe Bonfiglio (Sales Executive) and he helped me a lot to get a good and suitable finance."
"Got a great deal on the bike I wanted and would highly recommend park lane BMW Motorrad for your next bike purchase."
"Everything had to be arranged remotely and I was extremely happy that Piotr had managed to arrange everything for me in such a short time."
Cons:
"They damaged my satnav beyond repair and pierced my leather seat and didn’t accept liability."
"Bar the premium branding and location, this business behaves like a caricature east end used car dealership."
"The only thing that's Premier about this dealership is the name."
"Would AVOID Park Lane if at all possible. Nice showroom, but very dishonest sales staff."
"Tried to sell me an ex display helmet as new."
"The staff were extremely untransparent about the cost and later I ended up footing a £1,000 bill for the annual service."
"I left the showroom on day one with a snapped rear indicator, which later fell off."
Product Quality
Pros:
"By the way the bike is superb."
"It was a very pleasant added surprise to find that it came with brand new tyres and a year's MOT."
"All current models were displayed including a fabulous S1000RR HP4 version."
"You would think that it was brand new as the condition was nothing but pristine."
"I am thoroughly enjoying the new bike and have already toured the South of France. The bike is a dream to ride and it is just as described."
"I am so happy with my new R1200RT LE, a really great deal and fair PX for my old RT."
"To be fair, the bike is great, sells itself, but the dealer is great, too."
Cons:
"Although there were some slight hiccups with the parts delivery."
"By day two, the paint had come off the frame on one side."
"BMW have manufactured their bikes so that TFT screens can be removed by thieves in seconds."
"I bought a BMW R-NineT in 2015. It has regularly broken down and the battery lasts only days."
"I wouldn't recommend however, their partnered service branch at Battersea. Very bad service and engineering."
"The service team disarmed the alarm in the settings to avoid it going off while they worked on it, however, they also failed to turn it back on again or to alert me to this."
"All the used models are tucked away in a dark underground car park which is 'restricted access'."
Communication
Pros:
"Thank you guys for your time and effort and I really can't wait to go through this exceptional experience again in a year or two."
"Top marks for hospitality, advice, knowledge, understanding and clarity."
"From the warm welcome through the door (and the offer of a drink) to the after sales follow up by the Sales Team, I have been genuinely stunned by the enthusiasm and helpful interaction with Park Lane Motorrad."
"I strongly recommend BMW Park Lane to any new customer."
"Great experience 👍."
"Philippe Young went above & beyond to get the deal through in a very tight time frame and I am so very grateful for his efforts."
"The customer journey was seamless, which demonstrates to me the high level of teamwork and communication fostered within Harry’s team."
Cons:
"Got the service reminder, so I duly rang my nearest Motorrad dealer... The call back has never happened."
"He was not apologetic, neither did he seem to care about the poor customer service offered."
"Promise a call back you never get."
"The phones (direct lines) are hardly ever answered even if you go through the main switchboard."
"When something goes wrong they do not want to know about you."
"Still have not come back to me with a price for the service, was promised an email for my S1000RR by a female service advisor."
"Phoned to book a BMW bike to have a tracker fitted and some work done operator couldn’t raise anyone at the workshop so left a message to contact me called again after a hour again same response and still not had a reply."